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Salesforce Platform

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Introduction

Low-code app development platform

Added on: Jan 17, 2026

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Salesforce Platform Product Information

Salesforce Platform Overview

Salesforce Platform is a low-code and pro-code application development environment built on top of Salesforce's cloud infrastructure. It gives developers and business analysts the tools to build custom applications, automate workflows, and extend Salesforce's CRM capabilities without building from s...

This product stands out with features such as:

•Low-Code App Builder: Build applications visually without writing code for most use cases
•Apex Development: Full programmatic access with Salesforce's proprietary language
•Flow Automation: Automate business processes with visual workflow tools
•Lightning Web Components: Build modern web UIs on the Salesforce platform
•AppExchange: Marketplace of pre-built applications and components
•Salesforce Data: Direct access to your Salesforce CRM data from custom apps
•AI Integration: Einstein AI capabilities built into the platform
•Enterprise Security: Salesforce's enterprise-grade security and compliance

How to Use Salesforce Platform

Get started in a few simple steps

Define Your Use Case

Identify the business process or application you want to build on Salesforce Platform. Use the setup menu to access the declarative tools for simpler automation or the developer console for code-based development.

Build with Declarative Tools

Use Flow Builder for process automation, the App Builder for UI layout, and Object Manager for data structure - all without code. These tools handle the majority of common business application requirements.

Extend with Code When Needed

For requirements that declarative tools cannot handle, use Apex for server-side logic and Lightning Web Components for custom UI. The code integrates seamlessly with declarative configurations.

Salesforce Platform's Core Features in Detail

Powerful features from Salesforce Platform

Declarative to Programmatic Spectrum

Salesforce Platform covers the full spectrum from no-code business process automation to sophisticated custom application development - which means both business analysts and developers can build on the same platform

CRM Data Foundation

Building on Salesforce Platform means your custom applications have direct access to your CRM data without building integrations - customer records, opportunity history, and support cases are all immediately available

AppExchange Ecosystem

The vast AppExchange marketplace means many common requirements have pre-built solutions that can be installed rather than built from scratch

Enterprise Scale Built-In

Salesforce handles security, scaling, and compliance infrastructure so developers focus on application logic rather than infrastructure management

Salesforce Platform Use Cases

Discover how Salesforce Platform can benefit different users

Salesforce Admins and Developers

Organizations using Salesforce for CRM extend it with custom applications and automation built on Salesforce Platform rather than maintaining separate systems for business processes

Business Analysts Automating Processes

Non-technical business users use Flow Builder and other declarative tools to automate manual processes without waiting for IT development resources

Enterprise Development Teams

Large organizations build internal business applications on Salesforce Platform to leverage existing Salesforce investment and data without separate infrastructure

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